The Hugo Boss holiday 2020 campaign brings British model Lily Donaldson into the spotlight, posing against the backdrop of a city landscape at night. The German label prepared its usual assortment of sharply tailored pieces, bringing a variety of modern and ultra classy combos into the spotlight, under the creative direction of David Hagglund. It takes quite a lot of creativity to turn a simple black combo into a stunning look, however, the masterminds behind the luxury brand manage to shape our perception as to what style options a classic piece can offer with each new campaign.
This year’s stunning options revolve around elegant black dresses, classy accessories and a few masculine inspired pieces for those who want to explore a more androgynous look in the upcoming season. The Hugo Boss holiday 2020 ads feature a multitude of minimalist looks with a strong modern flair which could rival any look inspired by the year’s most eye-catching trends. The best thing about the new looks by far, is how polished yet effortless they really are. Moreover, whether a sultry, feminine style perspective is adopted or masculine accents are preferred, the looks radiate sophistication.
The stunning accessories the new Hugo Boss campaign for holiday 2020 brings into the spotlight have a significant influence on the overall allure of the new looks. Gorgeous clutches featuring exotic skin patterns and simple metallic details are among the label’s suggestions for finishing up a classy festive look. As far as the shoes are concerned, the stylistic approach is very similar: classy and sultry options with a cool timeless allure.
A pair of pointy toe pumps crafted out of fine leather is a gorgeous option that is sure to be a versatile choice you can use for seasons to come. The modern jewelry choices are a great option for adding a trendy vibe to an otherwise classy look. A statement bracelet is a great alternatives for adding an edgy allure to a simple outfit.
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